Romance Fiction: At the Frontline of Digital Publishing

Publication year
2016
Journal
Journal of Publishing Culture
Volume
6
Comment

Here's the abstract:

Romance fiction is one of the leading genres of fiction in digital publishing. Its huge and tech savvy audience means that sales are driven by technologically literate readers. Through this paper the author attempts to answer why does this genre seems to pave the way for other genres in terms of digital innovation and evolution.We can surmise why the e-book format is preferred by romance readers over print volumes. How is it that content can determine the way a book is consumed? A definition of the power reader this genre attracts and how they drive not only sales but also the way the books they consume are published.The rest of the article is concerned with the rise of online digital publishing and self-publishing options for romance authors, as well as a brief history of Harlequin publishing company and how it was affected by the digital revolution.

The journal states that: "Articles have been written by students on the Culture of Publishing module of the MA in Publishing Studies in the Oxford International Centre for Publishing Studies at Oxford Brookes University."

Topic