Romantic Fiction and Its Readership

Publication year
1985
Journal
Poetics
Volume
14.1-2
Pages
95-105
Comment

This article discusses changes in romance before moving on to discuss readers.

If we look at the profile for romantic fiction, the Euromonitor data shows it to be strongly skewed towards the working class with over two thirds of readers being in the C2DE group and only 8% in the AB group as compared with 67% of ABs who are reading a book at all. However, nearly a quarter of romance readers are in the C1 (white collar, lower middle class) group, so romantic fiction is by no means wholly restricted to working class readers. (103)