"They Seek It Here, They Seek It There, They Seek It Everywhere": Looking for the "Global" Book

Publication year
1998
Journal
Canadian Journal of Communication
Volume
23.2
Comment

The book is not just "simply" translated into another cultural context, where it comes out clothed in another language, but essentially "the same." Instead, the process of translation is hazardous territory and what she is suggesting is that translations do matter -- so much so, in fact, that they can "make or break" the book.