Jossart, Deborah A. (2004) Transforming the fairytale: a diachronic study of utopias of popular romance MA thesis, University of North Dakota Topic fairytales/folktales
Johnson, Naomi Ruth (2007) Consuming Desires: A Feminist Analysis of Bestselling Teen Romance Novels PhD, University of North Carolina at Chapel Hill Topic YA/young adult/teenage/new adult/NA romance capitalism/business fashion/clothing gender sex/sexuality Publishing
Jocks, Yvonne Annette (1988) Adventure and Virtue: Alternating Emphasis in the Popular Romance Tradition Master of Arts, University of Texas at Arlington Topic Older and/or precursor texts (may not be "romance" as now defined)
Jensen, Margaret Ann (1980) Women and Romantic Fiction: A Case Study of Harlequin Enterprises, Romances, and Readers PhD, McMaster University Topic Harlequin Mills & Boon readers capitalism/business social/economic class work
Janzen, Moira J. (1994) Georgette Heyer's Regency romances: serious literature or popular fiction? MA thesis, University of Auckland Topic Georgette Heyer trash/literary and or intellectual quality